Gopuff × Launchpoint
Gopuff’s delivery model only works inside active zones. Launchpoint proves hyper-local creator targeting drives real orders, not just impressions.
Gopuff pioneered instant delivery: its own micro-fulfillment centers in 500+ cities, ~3,000 products each, at the door in 25 minutes.
Unlike DoorDash or Instacart, Gopuff owns the whole chain from warehouse to doorstep. That precision means every impression must reach someone who can actually order.
For delivery apps, geography is everything. Gopuff needs creator content that drives orders in specific markets: a million views mean nothing if 90% of viewers can’t order.
Proof creators drive real purchase intent.
At a $25 average order value, directly tied to creator codes.
Concentrated in target markets. Every viewer a potential customer.
UCLA and University of Florida, via instant local matching.