Capital One × Launchpoint
Hundreds of creator posts go live each week for Capital One Shopping, every one cleared by legal.
Capital One is a top-10 U.S. bank, and Capital One Shopping is its free tool that finds deals and applies coupon codes automatically at checkout.
Consumer finance products don’t win on brand ads alone. Capital One turns to creators to show the product saving real people real money.
Finance is a regulated, trust-first category. Every creator post needs legal sign-off before it goes live, and legal review doesn't move at creator speed. Capital One needs hundreds of posts approved each week without the approval queue becoming the bottleneck.
Legal sign-off at creator speed, not legal speed.
Cleared legal review and live for Capital One Shopping.
Every creator post screened; only on-message work ships.
Hundreds going live each week across TikTok and Instagram.